Collection: Santabear

Reignite the tradition of the annual Santabear with Shop in the City! Shop in the City has been the official vendor of the Santabear since the revival of the iconic collectables in 2022. 

Originally debuting at Dayton's department store during the 1985 holiday season, the Santabear quickly gained popularity as 400,000 sold in Minnesota that first year. For 40 years the tradition held strong, and now you can continue to expand your collection and delight a new generation of collectors.